Need more users for my internet startup (Growthhacking)
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Learn about human psychology
0(1)0(0)If you want people to use (or share) your service then learn what makes people tick by reading good books on psychology.
A great primer (also for advanced marketers) is Robert Cialdini's "Influence". Buy it here and never look back.More infos -
Keep emails short
0(0)0(0)People don't have much time to read emails. Keep it to 3-4 sentences at maximum, in separate paragraphs for easier reading.
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Put your recipient's first name in the subject line
0(0)0(0)For your emails to have a chance of getting read, they need to...
- Reach your recipient's inbox
- Get opened
For both points, putting the recipient's first name in the subject line (and the body) helps: Filters see that you're addressing a specific person, thereby classify it less likely as spam, and secondly your recipient feels much more compelled to open the email, without which even the best email content is worthless.
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